Make your site easier to access, understand and use. We connect technical SEO, relevant content and page improvements in a prioritised plan.
SEO Strategy & Search Intent Mapping
Research how customers search for your services and compare options. Map those needs to commercial pages and useful supporting content.
- Keyword research by intent and revenue potential
- Topic cluster and service-page architecture
- Competitor gap analysis and SERP pattern review
Technical SEO & Crawl Health
Review crawlability, indexing, canonicals, structured data and page performance. Prioritise technical issues that affect how search engines and visitors access your site.
- Indexation, sitemap, robots, and canonical checks
- Core Web Vitals and mobile UX review
- Structured data and crawl-path recommendations
Content Strategy & Topical Authority
Develop useful content around customer questions and your team’s expertise. Give each page a distinct purpose and support its claims with credible sources.
- Topic clusters around commercial services
- Editorial briefs with proof, examples, and source needs
- Content refresh plans for pages already close to ranking
On-Page SEO & CRO Copy
Improve titles, headings, page copy and calls to action so visitors can understand the service, assess your proof and take the next step.
- SEO titles, meta descriptions, and heading structure
- Conversion-oriented page copy and proof hierarchy
- CTA placement and friction reduction
Internal Linking & Information Architecture
Organise service pages, resources and internal links so visitors and search engines can find related information and understand the site’s structure.
- Service-page and blog internal link mapping
- Anchor text strategy without over-optimization
- Navigation, hub, and supporting-content alignment
Reporting, Search Console & Growth Roadmap
Report on relevant queries, page-level visibility, organic visits and conversions. Use those findings to set the next priorities.
- Google Search Console and GA4 performance review
- Keyword movement by page and intent stage
- Monthly roadmap tied to business priority